Module

Developer
Supported

EE 1
EE 2
A/B Test Beta

Back to this add-on's main page
View Other Add-ons From Mark J. Reeves

A/B Test Beta  >  Thread
     

You must be logged in to post.

How are tests distributed

General

Shine Marketing
Posted: 05 April 2011 10:03 AM
Shine Marketing

Hi Mark, asked via linkedin ages ago and I finally got round to posting here!

Could you fill me in on whether the tests are distributed across sessions rather than pageviews? Is there any way that a certain session, or even an IP address or cookie could lock a user to one test version once selected?

One thing I want to test is different “add to cart” buttons on an ecommerce site. As the clickthrough is mostly dependent on finding the right product it’ll be really hard to draw any conclusions if the test is flipping back and forth during the same session.

I appreciate this is a free beta, but if we can establish what it can and can’t do already we may be able to get some budget from one of our clients who is spending quite a lot on PPC.

For “one hit” tests like on single page lead forms, it’s a great little tool!
 
Shine Marketing
Posted: 05 April 2011 10:06 AM # 1
Shine Marketing

Just had a thought. Is there a way that the a/b test plugin could be used to set a session variable, and then that forces the test vesrion throughout the rest of the session? I’m not sure how that would effect the views / click reporting?
 
Mark J. Reeves
Posted: 06 April 2011 10:58 AM # 2
Developer
Mark J. Reeves

Thanks for reaching out! This seemed to be the key question:

I appreciate this is a free beta, but if we can establish what it can and can’t do already we may be able to get some budget from one of our clients who is spending quite a lot on PPC.

As I think you’ve realized, it doesn’t do much. Cookie-based test tracking would be the first feature I would tackle, even just for people browsing the site and returning to the homepage. Do you have any sense of who’s using this? I haven’t gotten the feeling that there’s been a high rate of adoption, so it’s really been backburner for me. Wondering if I should just put it on GitHub and let people fork it.

Mark
 
     
 
← PHP Error under EE 2.1